VIACOM INTERNATIONAL MARKETING CAMPAIGN
Trade Ads / Billboards
I was asked to design a marketing campaign introducing the new Viacom International logo and to bring to life the full range of properties that Viacom has to offer. The design pairs big, bold, colorful images with sharp copy. The campaign was launched at MIPCOM in Paris this past October and will be introduced stateside in early 2012.
Creative Director: Scott Wadler / Art Director: Nick Gamma / Copywriter: David Palmer